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How to Order the Report You Need
The report format you choose will determine the amount of
flexibility you have in customizing your report. Some reports are made with preset variables; others allow you to specify what data will be presented.
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Step
1.
Report Type |
Step
2.
Market Area |
Step
3.
Reporting Level |
Step
4.
Variables |
Step
5.
Output |
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Step 1.Report
Type:
The report
type you choose
here will determine the amount of flexibility you have in customizing your report. If you have certain
variables that are pertinent to your analysis, then you will want to make sure that either a)
the report type you select has those variables in the preset list, or b)
you
select a report type that allows you to customize the variables.
|
Report
Type |
Reporting
Level |
Data
Variables |
| Profile
Reports |
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Population
Profile
-Cross-tab
set of 2002 population characteristics focusing on
age, sex, and race |
preset |
preset |
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Business/Employment
Profile
-Current Year Occupation
and Industry characteristics of businesses and employees |
preset |
preset |
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Household
Profile
- 2002 Census household characteristics focusing on age,
income and race of householder |
preset |
preset |
| Market
Summary Reports |
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Standard Market Area Summary
-Current Year
population characteristics focusing on age, race, education and income |
preset |
preset |
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Deluxe Market Area Summary
#1
-Customizable report allowing you to select from over 2,000 Census
Demographics and Business Statistics |
preset |
 |
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Deluxe Market Area Summary
#2
-Current Year
population characteristics focusing on age, race, education and income |
|
preset |
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Premium Market Area Summary
-Fully
customizable report allowing of more than 2,000 Census
Demographics and Business Statistics |
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| Comparison
Reports |
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Standard Market Area Comparison
-Current Year population
characteristics focusing on education, income and households
for up to 3 market areas |
preset |
preset |
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Deluxe Market Area Comparison
-Customizable
report of more than 2,000 Census Demographics and Business
Statistics for up to 3 market areas |
preset |
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Standard 4-Year Comparison
-Current Year population
characteristics focusing on education, income and households
for 4 different years |
preset |
preset |
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Deluxe 4-Year Comparison
-Customizable report
of more than 2,000 Census Demographics and Business Statistics for
4 different years |
preset |
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Step 2.Market Area:
To accommodate your needs, in
selecting your market area, we've included all of the common ways that a market area
is defined. Depending on the type of report you are doing, you will be allowed to
select up to 3 different market areas for your market analysis. The
market area is selectable for every report type. |
| United States |
State |
Metro |
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 |
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| County |
Custom Radius |
Drive Time Area |
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| 3-Digit ZIP Code |
5-Digit ZIP Code |
Census Tract |
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| Block Group |
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Step 3.Reporting Level:
Generally speaking the smaller your market area, the smaller the unit of geography
you will want to use for the reporting level. The reporting
levels are listed below from most coarse(state), down to most
detailed(block group). An aggregate reporting level is
available, and sets the reporting level to be the same as the
market area.
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State |
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3-Digit ZIP Code |
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Block Group |
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Metro |
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5-Digit ZIP Code |
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Aggregate |
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County |
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Census Tract |
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Step 4.Data
Variables:
Depending on which report
type you selected from the
beginning, this section may be preset and not available to you. If you have certain
variables that are pertinent to your study, then you will want to make sure that either a)
the report type you select has those variables in the preset list, or b)
you
select a report type that allows you to customize the variables. Choose from the
following main categories:
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Major
Demographic Categories |
1970 |
1980 |
1990 |
Current Year |
5 Year
Projection |
10 Year
Projection |
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Business Demographics |
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Census Demographics |
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Climate |
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Consumer Behavior |
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Consumer Expenditures |
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Crime Risk |
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Health Counts |
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Households |
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Income |
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Labor Force |
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Population |
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Weather & Quake Risk |
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**Our
data is updated every 6 months to make sure that you have the most current information
available. Choose from our database of over 4500 Census Demographics and
Projected Variables to create the reports you need. |
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© Copyright Intelligent Direct, Inc.
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